An Internet Marketing Funnel is a marketing model where you are constantly attracting new potential customers (Leads) to your business. This funnel usually has multiple calls to action.
The steps in a typical basic funnel are as follows;
Step 1. You drive traffic to your website/Landing page
Step 2. You get visitors to sign up (subscribe) to your email list. This you can do when they make a purchase from you, offer them a lead magnet such as a free ebook or report or they just sign up for website updates.
Step 3. In with your regular emails, you promote either your own products or affiliate products.
Step 4. The subscriber buys products by using the links in your emails.
Step 5. You have the opportunity to continue to promote products to your subscribers so long as they remain on your list.